Brand Identity Enhancement: Updated brand visuals and messaging, to ensure alignment with the brand's core values and to improve communication with our target consumers. Creative assets are used online and throughout global POS.

Website Optimization: Website revamp with a focus on aesthetics, compelling copy, and improve user experience (UX).
Enhanced email marketing automation: Improved Email Flows (via Klaviyo) through segmentation and personalisation, which has significantly increased engagement and conversion rates.
Sales & Marketing Presentations: Tailored presentations for Australian retailers and global distributors showcasing product value propositions, market fit, and sales strategies for enhanced distribution opportunities.
Secured sales appointments with major Australian retailers, including Priceline, Terry White, Blooms the Chemist, and Lagardere AWOL. Finalising meetings with international buyers at Cosmoprof Bologna.
Developed and implemented comprehensive Omnichannel marketing strategy mapping out initiatives across email, social media, paid media, and retail marketing for the next 18 months.
Email and SMS Campaigns: Launched email and SMS campaigns to directly engage the customer base and drive online sales.

Sea Level Australia